Vedanta’s “Project Sangam” empowers Kalahandi farmers through strawberry cultivation

Lanjigarh (Odisha) [India], February 14: Marking a new milestone in the tribal-dominated Kalahandi district’s agrarian development through Vedanta Lanjigarh unit’s flagship “Project Sangam”, the company is also boosting up sustainable rural livelihoods through crop diversification and farming practices.

Thus, Vedanta’s “Project Sangam” has now successfully introduced strawberry cultivation so that the local farmers reap the lucrative benefits.

Implemented in collaboration with the Department of Horticulture, this pioneering initiative is training and empowering several farmers to cultivate strawberries, a high-value crop with strong market potential. “Project Sangam” also aids soil health by expanding the range of crops cultivated in the region through scientific practices.

Delighted at the successful initiative, Mr. Bishnu Prasad Singh, Deputy Director (DD), Horticulture, Kalahandi, said, “Due to the support of Vedanta Lanjigarh, the  strawberry cultivation has been a remarkable success and augmenting economic development of farmers in the district.”

He added, “Vedanta’s significant interventions in agricultural initiatives fostering sustainable livelihoods have been truly commendable. I’m confident that this partnership will continue setting a benchmark for similar community-driven livelihood projects.”

Pranab Kumar Bhattacharya, CEO, Vedanta Alumina Business, said, “At Vedanta, we’re committed to fostering sustainable livelihoods and empowering communities through transformative initiatives like Project Sangam. By introducing modern agricultural practices, we are enabling farmers to enhance their productivity and socio-economic well-being.”

“As the successful commencement of strawberry cultivation is a testament to the innovative farming methods, we encourage more farmers to embrace these opportunities”, quipped the CEO.

Notably, “Project Sangam” has positively impacted over 1,200 community members till date in Kalahandi. It has also led to the implementation of trellis vegetable cultivation over 9.6 acres, 20 acres of marigold cluster, 18.5 acres of mango orchard.

Promoting organic and regenerative agriculture, the project has also introduced 36 NADEP composting structures to bring 72 acres of land under organic farming. The project has also substantially enhanced water recharge potential by 1.6 lakh cubic meters through the development of water structures within the local communities ensuring sustainable irrigation facilities round the year.

By fostering agricultural innovation, skill development, and community-centric growth, “Project Sangam” directly aligns with Vedanta’s ESG philosophy keeping community welfare at the core of business decisions, empowering millions with enhanced skill-set, and innovating for a greener business model.

If you have any objection to this press release content, kindly contact [email protected] to notify us. We will respond and rectify the situation in the next 24 hours.

Related Posts

Sarvajanik University Extends Diwali and New Year Greetings

Surat (Gujarat) [India], November 7: On the auspicious occasion of Diwali and the New Year, Shri Ashish Vakil, Hon’ble Chairman, Sarvajanik Education Society and Hon’ble President, Sarvajanik University, extended heartfelt…

Why American Pistachios are Taking Over Modern Luxury Diwali Gifting Hampers

New Delhi [India], November 7: With the festive season bringing a renewed focus on thoughtful gifting, luxury Diwali hampers are evolving beyond traditional mithai boxes. Consumers are increasingly exploring premium…

You Missed

Sarvajanik University Extends Diwali and New Year Greetings

  • By
  • November 7, 2026
Sarvajanik University Extends Diwali and New Year Greetings

Why American Pistachios are Taking Over Modern Luxury Diwali Gifting Hampers

  • By
  • November 7, 2026
Why American Pistachios are Taking Over Modern Luxury Diwali Gifting Hampers

The Festive Mithai Makeover: Chef Hina Gujral Shares 2 Traditional Indian Sweets That Taste Better with U.S. Cranberries

  • By
  • November 7, 2026
The Festive Mithai Makeover: Chef Hina Gujral Shares 2 Traditional Indian Sweets That Taste Better with U.S. Cranberries

From Chutneys to Chaat: How U.S. Cranberries Are Redefining Diwali Party Starters

  • By
  • November 7, 2026
From Chutneys to Chaat: How U.S. Cranberries Are Redefining Diwali Party Starters

The Modern Diwali Table: 5 Creative Ways to Serve Avocado at Your Card Parties & Dinner Feasts

The Modern Diwali Table: 5 Creative Ways to Serve Avocado at Your Card Parties & Dinner Feasts

The Modern Diwali Table: 5 Creative Ways to Serve Avocado at Your Card Parties & Dinner Feasts

  • By
  • November 7, 2026
The Modern Diwali Table: 5 Creative Ways to Serve Avocado at Your Card Parties & Dinner Feasts