Hyderabad (Telangana) [India], July 20: Asian Granito India Limited (AGL), a leading brand in luxury surface products such as Tiles, Marbles, Quartz, and Bathware solutions proudly presented its latest collections at the IIID Insider X Exhibition held from June 28 to 30, 2024, at the Hitex Exhibition Centre, Hyderabad. This prestigious event, known for its focus on innovation, art, and interior trends, provided AGL with a platform to display its cutting-edge products to a diverse audience of industry professionals and enthusiasts.
The 5th edition of The Institute of Indian Interior Designers (IIID) Showcase InsiderX 2024 was inaugurated by Chief Guest, Mr. Komatireddy Venkat Reddy, Roads and Buildings Minister, Government of Telangana, on June 28th. Curated by architects and interior designers the Expo was crafted for the interior design, architecture, and construction industry, aiming to bring industry professionals and the general public together.
AGL’s latest collections in tiles, marble, quartz, and bathware drew significant attention and acclaim from attending architects and interior designers. The collection was praised for its innovative design, quality, and versatility, with many professionals expressing interest in incorporating AGL’s products into their upcoming projects.
Mr. Kamlesh Patel, Chairman and Managing Director, Asian Granito India Ltd said, “Our participation in the IIID Insider X Exhibition was a significant opportunity for us to showcase our latest collections and engage with the leading minds in the interior design and architecture industry. We are proud to present our innovative range of tiles, marble, quartz, and bathware products, which reflect our commitment to quality and design excellence. The positive response from the attendees is a testament to our efforts in pushing the boundaries of design and functionality.”
As a young and fastest-growing brand, Asian Granito India Ltd continues to push boundaries with its innovative and rich collection of products and is committed to staying ahead of the curve. With Ranbir Kapoor on board, the brand aims to further elevate its presence in the market and connect with a wider audience, especially the youth segment.
In a strategic move to elevate its brand, the company has signed Bollywood superstar Ranbir Kapoor as its brand ambassador and launched the “Premium ka Pappa” campaign. This partnership underscores the brand’s dedication to excellence and promises an exciting future. With Kapoor’s endorsement, the brand seeks to expand its reach, particularly among the youth, driving forward its vision of growth and connectivity. It also aims to resonate with consumers’ aspirations and emotions, establishing a strong connection with both trade partners and customers through its emphasis on premium experiences and sophisticated appeal.
In a short span of two decades, Asian Granito India Ltd has emerged as India’s leading Luxury Surfaces and Bathware Solutions brand. The Company manufacture and markets a range of Tiles, Engineered Marble and Quartz, Sanitaryware and Faucets. The Company has 235 plus exclusive franchisee showrooms, 11 company owned display centers and an extensive marketing and distribution network pan India with 14,000 plus touchpoints including distributors, dealers and sub-dealers in India. The Company also exports to more than 100 countries.
Asian Granito has 2,942 plus SKUs on offer in Tiles segment, 1,100 plus SKUs in Bathware and faucets and 126 plus SKUs in Engineered Marble and Quartz Stone. Over the years, the company has invested heavily in expanding production capabilities, product portfolio, distribution network and global reach. This dedication has propelled it on a path of continuous growth, positioning the company among the leading ceramic tiles companies in India and an emerging brand in the global markets.
About Asian Granito India Limited
Established in the year 2000, Asian Granito India Ltd. (AGL) has emerged as India’s leading Luxury Surfaces and Bathware Solutions brand in a short span of two decades. The Company manufactures and markets a wide range of Tiles, Engineered Marble and Quartz, Sanitaryware and Faucets. AGL products are synonymous with reliability, adaptability, innovation, quality consciousness and the company has created a strong brand identity, well recognized globally and loyal customer following across segments. Today it is 4th largest listed ceramic tile company in India with employee strength of 6,000 plus.
Ranked amongst the top ceramic tiles companies in India, AGL has achieved over 65 times growth in its production capacity, from 0.83 Million Sq. Mtrs. Per Annum in FY 2000 to 54.5 Million Sq. Mtrs. Per Annum in FY 2023. AGL is also the only tiles company to be acknowledged in the Vibrant Gujarat Summit 2015 for achieving phenomenal growth.
The Company has 14 state-of-the-art manufacturing units spread across Gujarat and 235 plus exclusive franchisee showrooms, 12 company owned display centers across India. Further, the Company has an extensive marketing and distribution network pan India with 14,000 plus touchpoints including distributors, dealers and sub-dealers in India. The company also exports to more than 100 countries.
The Company looks to strengthen its identity as the leader in the Indian ceramic industry by consistently introducing innovative and value-added products in the market to keep pace with its valued customers. Headquartered in Ahmedabad, AGL is listed on NSE & BSE and reported net consolidated turnover of INR 1530.6 crore in FY 2024. (For more information, please visit: www.aglasiangranito.com)
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Divya Agarwal
